An essential reference work for brand builders. With in-depth case studies of leading projects from around the world, "Brand Identity Now!" is destined to be a major work of reference for designers, marketing professionals, and anyone working in communications. The book examines logos, imagery, and strategic applications involved in each branded project. Featuring over 150 outstanding brand identities from more than 20 countries, including the Obama `08 Election Campaign, The Museum of Art and Design, the Digital Water Pavilion at Expoagua Zaragoza 2008 and New York`s bid for the Olympic Games 2012.
ISBN: 978-3-8365-1584-9
Издательство:
TASCHEN
Дата выхода: январь 2010
Drawing on the work of some of the world`s most talented, innovative, and creative brand and product designers, Brand & Branding offers a stunning visual showcase of how design can be used to create brand awareness that speaks directly to the consumer.
ISBN: 978849682-395-2
Издательство:
Monsa
Дата выхода: июль 2011
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
ISBN: 978-1-59253-578-1
Издательство:
Rockport
Дата выхода: август 2011
Had he not been an actor, Marlon Brando once wrote, he would have become a criminal-specifically, a con artist. Take him at his word. Too many complain that Brando, the greatest actor of his generation, wasted his life in futile rebellions and left far too few masterworks in his wake, especially measured against his potential; but considering his sincere confession of criminal potential, we can be grateful for the little we do have. The actor who starred so unforgettably in A Streetcar Named Desire, The Wild One, On the Waterfront, The Godfather, Apocalypse Now, and Last Tango in Paris certainly owes no apologies to posterity. Издание на английском языке.
ISBN: 3-8228-2002-4
Издательство:
TASCHEN
Дата выхода: январь 2000
Things are finally looking up for defense attorney Mickey Haller. After two years of wrong turns, Haller is back in the courtroom. When Hollywood lawyer Jerry Vincent is murdered, Haller inherits his biggest case yet: the defense of Walter Elliott, a prominent studio executive accused of murdering his wife and her lover. But as Haller prepares for the case that could launch him into the big time, he learns that Vincent`s killer may be coming for him next. Enter Harry Bosch. Determined to find Vincent`s killer, he is not opposed to using Haller as bait. But as danger mounts and the stakes rise, these two loners realize their only choice is to work together. Bringing together Michael Connelly`s two most popular characters, The Brass...
ISBN: 978-0-446-55160-1
Издательство:
Hachette Livre
Дата выхода: июль 2011
