книги

Market Research in a Week

Код 3117831

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Аннотация к книге "Market Research in a Week"

The ability to research the market for a product or service is crucial for anyone who wants to advance their career. Written by Polly Bird, a leading expert on market research as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order understand your consumers. The highly motivational `in a week` structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure...

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Издательство: Hodder & Stoughton
Дата выхода: октябрь 2012
ISBN: 978-1-4441-5964-6
Объём: 128 страниц

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