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Immigration, Gender and Consumer Acculturation. A journey into the meaningful world of food consumption practices of Romanian women in Italy

Код 1229391

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Аннотация к книге "Immigration, Gender and Consumer Acculturation. A journey into the meaningful world of food consumption practices of Romanian women in Italy"

Migration, and the connected issue of feminization of the migration flows, is a phenomenon of ever increasing importance. Consumer research has dealt with consumer acculturation, as well as gender, but rarely with both, ignoring such development. Based on qualitative data on Romanian female immigrants to Italy and their food consumption practices, the author argues that these women make use of the symbolic resources originated in the marketplace in order to re-negotiate their ascribed...

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Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-3-8383-6885-6
Объём: 228 страниц
Масса: 368 г
Размеры(высота, ширина, толщина), см: 23 x 16 x 2

Книга находится в категориях

Экономика Менеджмент (управление)

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