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Effective PR : Be Your Own Expert: Teach Yourself

Код 1835162

  • ISBN: 978-1-4441-2045-5
  • июль 2012

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Аннотация к книге "Effective PR : Be Your Own Expert: Teach Yourself"

PR is an important part of running any successful business, yet many people are unaware of its potential and therefore unable to exploit it to the full. Effective PR: Be Your Own Expert: covers all aspects of the field, including PR campaigns, media liaisons, communicating with your audience, sponsorship, entertainment, crisis management and using PR professionals. Current trends and technologies are also included to ensure that this book is current and relevant to all types of business. Spin,...

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Дата выхода: июль 2012
ISBN: 978-1-4441-2045-5

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Пятница 2018 Беллетристика Без категории От 3 до 7 лет