книги Электронные книги Наука, техника, медицина

Trends in the development of trade in a digitalized economy

Код 5093985

  • 660 кб
  • декабрь 2019

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Аннотация к книге "Trends in the development of trade in a digitalized economy"

Contemporary trade is characterized by a high competition. Due to that, trade companies need to search for innovative solutions having a direct impact on the efficiency of the business activity. The monograph consistently considers such aspects of development of the trade sector as intangible resources as the trade growth driver; co-marketing based on the value-oriented approach and representing a contemporary model of business organization; business cooperation as grounds for the trade...

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Правообладатель: Premier Publishing
Дата выхода: декабрь 2019
Размер файла: 660 Кб
Поставщик контента: ООО «ЛитРес»

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