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Online Communities hangbook: building your business brand on the web

Код 691947

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Аннотация к книге "Online Communities hangbook: building your business brand on the web"

Successful online communities don’t just happen by themselves. They’re the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of work, the benefits an online community can bring to your brand make the efforts worthwhile. This book will provide you with the essential tools to build online communities. You’ll learn how to:

• identify the business objectives for your online community
• develop a community strategy to recruit...

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Издательство: New Riders Publishing
Дата выхода: июль 2009
ISBN: 9780321605887
Объём: 288 страниц
Обложка: мягкая

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