Разработаны тексты, содержание которых освещает основные проблемы в мире экономики и финансов, торговли и производства, обслуживания и туризма, налогообложения и страхования, новейшие тенденции в развитии рыночной экономики. Для студентов экономических вузов, а также для лиц, деятельность которых связана с бизнесом.

ISBN: 5-94798-671-X
Издательство: Дашков и К
Дата выхода: февраль 2005

Much of our business thinking is shaped by delusions - errors of logic and flawed judgments that distort our understanding of the real reasons for a company`s performance. In a brilliant and unconventional book, Phil Rosenzweig unmasks the delusions that are commonly found in the corporate world. These delusions affect the business press and academic research, as well as many bestselling books that promise to reveal the secrets of success or the path to greatness. Such books claim to be based on rigorous thinking, but operate mainly at the level of storytelling. They provide comfort and inspiration, but deceive managers about the true nature of business success. The most pervasive delusion is the Halo Effect. When a company`s sales and...

ISBN: 978-0-7432-9126-2
Дата выхода: август 2011

A comprehensive Business English course for learners with little or no experience of the business world. • The course assumes that students have a good basic knowledge of general English. It aims to teach students core business vocabulary, develop their professional communication skills, and introduce them to key business concepts. • It is aimed at learners with little or no experience of working in the world of business. Texts from the business world have been chosen for their interest and accessibility, and students are not asked to draw on their own work experience to complete tasks. • Each of the 15 units is topic-based. The scope of the topics is broad rather than specialized, including subjects such as company culture, the...

ISBN: 019-457346-X
Издательство: Oxford University Press
Дата выхода: сентябрь 2006

A comprehensive Business English course for learners with little or no experience of the business world. • The course assumes that students have a good basic knowledge of general English. It aims to teach students core business vocabulary, develop their professional communication skills, and introduce them to key business concepts. • It is aimed at learners with little or no experience of working in the world of business. Texts from the business world have been chosen for their interest and accessibility, and students are not asked to draw on their own work experience to complete tasks. • Each of the 15 units is topic-based. The scope of the topics is broad rather than specialized, including subjects such as company culture, the...

ISBN: 019-457344-3
Издательство: Oxford University Press
Дата выхода: сентябрь 2006

A comprehensive Business English course for learners with little or no experience of the business world. - The course assumes that students have a good basic knowledge of general English. It aims to teach students core business vocabulary, develop their professional communication skills, and introduce them to key business concepts. - It is aimed at learners with little or no experience of working in the world of business. Texts from the business world have been chosen for their interest and accessibility, and students are not asked to draw on their own work experience to complete tasks. - Each of the 15 units is topic-based. The scope of the topics is broad rather than specialized, including subjects such as company culture, the changing...

ISBN: 019-457351-6
Издательство: Oxford University Press
Дата выхода: сентябрь 2006

A comprehensive Business English course for learners with little or no experience of the business world. - The course assumes that students have a good basic knowledge of general English. It aims to teach students core business vocabulary, develop their professional communication skills, and introduce them to key business concepts. - It is aimed at learners with little or no experience of working in the world of business. Texts from the business world have been chosen for their interest and accessibility, and students are not asked to draw on their own work experience to complete tasks. - Each of the 15 units is topic-based. The scope of the topics is broad rather than specialized, including subjects such as company culture, the changing...

ISBN: 019-457350-8
Издательство: Oxford University Press
Дата выхода: сентябрь 2006

This brand new dictionary is the ideal handbook for everyone with an interest in the world of business, whether you are studying or are already at work and need to get to grips with the mass of jargon being used. Up-to-the-minute, clearly written by experts in their fields, with practical and relevant examples, The New Penguin Dictionary of Business covers a host of both general and more specialized business terms, from ‘A’ shares to zero-sum game. • Covers all areas of business, including accounting, banking, economics, finance and marketing • International in its coverage, with both UK and US terms included • Invaluable extended notes on key concepts such as ‘economic growth’ and ‘strategic management’ • Includes...

ISBN: 978-0-14-051377-6
Дата выхода: октябрь 2011

Пособие предназначено продюсерам, совершенствующим английский язык, чтобы чувствовать себя свободно и профессионалом в мире деловой переписки.The manual is intended for producers mastering English to feel free and professional in the world of business correspondence.

ISBN: 9785913282552
Издательство: ГИТИС
Дата выхода: декабрь 2018