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Innovative promotions at work

Код 1516527

  • ISBN: 978-1-59253-219-3
  • 160 страниц
  • июль 2011
  • Rockport

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Аннотация к книге "Innovative promotions at work"

Billions of dollars are spent every year on promotions, and for some, the payoff is huge. The key is creating promotions that cut through the clutter to delight, astound, amuse, shock, and touch one s intended audience in a memorable and smart way. This book takes intelligent and well-crafted promotions and breaks down the essential elements in a caption-like format so the readers will get the maximum number of promotions and the information they need in the shortest amount of time. Despite the...

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Издательство: Rockport
Дата выхода: июль 2011
ISBN: 978-1-59253-219-3
Объём: 160 страниц

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